Service · Case study writing
Turn your wins into sales-ready proof.
Proof beats promises. We turn your customer successes into distribution-ready assets that shorten sales cycles — interviewed, written, designed, and packaged so your sales team actually sends them.
↳ don’t like the work in month one? we refund. that’s the deal ✍
The sample shelf
One win, many weapons.
↳ hover to pause — every one of these, done-for-you ✍
What you get
One story, packaged six ways.
- End-to-end creation — stakeholder and customer interviews, narrative built on value over features, copy and design included.
- Outcome-focused storytelling — verified metrics, real ROI claims, and a clear before/after transformation.
- PDF + web page — a designed standalone PDF and an on-site version structured for SEO, AISEO & GEO, so your proof gets found and cited.
- Lead-gen landing page — conversion-ready page to capture the buyers your proof convinces.
- Sales enablement kit — 2 email sequences, a sales one-pager, and 4–6 social snippets per story.
- ICP-specific versions — sales-assist variants tailored by industry, region, or persona.
How it works
Win to weapon, in four steps.
- Deep diveWe understand the customer win and score stories by ICP, use case, and measurable impact.
- InterviewStructured interviews with your customer and stakeholders — verified quotes and metrics.
- Draft & designThe narrative built and designed, on brand, in every format.
- EnablementPackaged for distribution — web, PDF, emails, one-pager, social.
The growth curve
Proof shortens the path to yes.
↳ this is the one chart where down means winning 📉
The napkin math, live.
Questions we get about case studies.
How long does one take?
Typically 2–4 weeks from kickoff to final assets — interviews are usually the pacing item, and we handle the scheduling.
Do you interview our customers directly?
Yes — structured interviews that respect their time, with verified quotes and metrics they’ve approved.
What if our customer can’t share numbers?
We anonymize or use ranges while emphasizing qualitative impact — a credible story beats a redacted one.
Is design included?
Yes — on-brand design for the PDF and web versions, with source files delivered and optional CMS implementation.
Can you help us pick which stories to tell?
Yes — we score candidate wins by ICP match, use case, and measurable impact, so you lead with the stories that close deals.
What if we don’t like the work?
First-month refund model — if you don’t like the work, we refund it. You risk a call, not a budget.
How much of my time will this take?
A kickoff call and an intro to your customer — we run the interviews, drafts, and design from there.
Your best win is sitting in a Slack thread.
Tell us about the customer you’re proudest of. We’ll tell you exactly how we’d turn it into your hardest-working sales asset.
no pitch deck. no pushy contracts. just a plan. ✌