Service · Blog marketing

Blog marketing for B2B SaaS, researched, published and promoted.

We plan the topics, create the posts, publish them on your site, and share them where your buyers are. Every post starts from a brief (keyword, search intent, outline, sources) and is built to rank on Google and get cited in AI answers.

↳ first draft in 2 to 5 days after the brief ✍

Samples

The formats we create.

↳ hover to pause. every one of these, done-for-you ✍

The results

What consistent publishing does.

publishing starts here +47% avg 🎉 TRAFFIC + AI CITATIONS

↳ 47% average lift across 16+ companies. search and AI included 📈

What you get

Everything a post needs to do its job.

  • A brief for every post: keyword, search intent, outline, sources, and the one message readers should leave with.
  • SEO and AI search: keyword research, on-page SEO and internal links, so posts rank on Google and get cited in AI answers.
  • Industry know-how: adtech, martech, sales-tech, and fintech covered deeply; other niches welcome.
  • Your brand voice: we work from your style guide, or create a short voice guide for you at setup.
  • Publishing included: after final edits we format and publish to your CMS, so “approved” means “done.”
  • Right-sized every time: 500 to 5,000 words per piece, decided by strategy, never by word-count quotas.

How it works

From kickoff to published, in four steps.

  1. Deep diveWe learn your brand, product, and the buyers your posts need to win over.
  2. Strategy mappingTopics and keywords mapped to your funnel, not a random list of ideas.
  3. DraftA version 1 draft in a Google Doc. You comment, we revise until it is right.
  4. Publish and reportOn-page SEO, then we publish it and report how it performs every two weeks.

Distribution

Where every piece goes after it publishes.

Publishing is step one. Each post then gets cut into social posts, a newsletter slot, and internal links, so it keeps working after launch day.

oneBlog postpublished ✓
cut into these formats
Imagequote cards, charts, carousels
Texthooks, threads, takeaways
Videotalking-head and screen-record cuts
Carouselmulti-slide explainers
then published to these channels
  • LinkedIn
  • X
  • Instagram
  • YouTube
  • Pinterest
  • Facebook
  • Reddit
  • Newsletter
  • Customer email
  • Internal links
  • SaaS collabs
  • + whatever your buyers actually use

↳ which formats and channels depends on your plan. we pick them from where your buyers already spend time ✍

Common questions

Questions we get about blog marketing.

Which industries do you cover?

Adtech, martech, sales-tech, and fintech are home turf after 10+ years in B2B SaaS, and we’re open to other niches after a scoping call.

How fast will I get drafts?

The first draft arrives 2 to 5 days after the brief is agreed.

Can I pause or cancel?

Yes. Plans are month to month. Pause or cancel any time once outstanding invoices are cleared.

Who actually creates the posts, a human or AI?

A human with 10+ years in B2B SaaS. We use tools for research and analysis, but your drafts are created and edited by a person who understands your buyers.

How much of my time will this take?

About 30 minutes for the goal-setting call, then async reviews on your schedule. We exist to give marketers hours back, not to add another meeting.

Do you handle formatting and publishing?

Yes. After final edits we format and publish straight to your CMS (WordPress, Webflow, HubSpot, and friends), internal links and images included. “Approved” means “live.”

How do you report performance?

A report every two weeks covering rankings, organic traffic, AI answers and social.

Who owns the content?

You do. 100%, drafts and finals alike. If we ever part ways, everything we created stays yours.

Can you match our brand voice and style guide?

Yes, we work from your style guide during kick-off. Don’t have one? We’ll draft a lightweight voice guide as part of setup, free.

Start publishing consistently.

Tell us what you’re trying to grow. You’ll leave the call with a scoped content plan and a straight answer on cost, and you keep the plan either way.

no pitch deck. just a plan and a price. ✌