If you run a B2B SaaS business, you know the importance of high-quality content and SEO to drive organic growth. Whether it’s blog writing, landing pages, or thought leadership content, you need actionable content.
But you can’t do everything by yourself. Hence, marketing agencies come into the play. But choosing the right agency can make all the difference. Below, we explore the top agencies specializing in content marketing for B2B SaaS, especially for small businesses.
Why B2B SaaS Companies Need Specialized Content Marketing
B2B SaaS businesses face unique challenges:
- Complex products requiring clear, technical explanations.
- Long sales cycles demanding trust-building content.
- High competition in crowded markets.
Specialized agencies understand SaaS buyer journeys, keyword strategies for niche audiences, and how to create content that converts free trials into paying customers.
Summary of Top B2B SaaS Content Marketing Agencies
| Agency | Pricing | Best for | Pros | Cons |
| LymLyt.pro | $1500+/month | Small B2B SaaS in Adtech, Salestech, Martech, and Fintech | Deep expertise in B2B SaaS, SEO-optimized content, tailored for tech teams | Smaller agency, may have limited bandwidth for large enterprises |
| SaaStorm | $3,000+ per project | SaaS brands looking for high-quality blogs, case studies | Specializes in thought leadership and authority-building content | Does not offer full-service marketing (only content) |
| Grow and Convert | $4,500-$8,000/month | Growth-focused companies | Performance-driven. Detailed analytics. Strategic approach | Limited small business packages |
| Kalungi | $6,000-$12,000/month | SaaS scaling content output | Full-funnel content, email integration | Expensive |
| Draft.dev | $3,000-$8,000/month | SaaS with technical audiences | Technical content, developer-focused | Niched to technical content only |
1. LymLyt.pro
Focus: Blog writing, SEO content, and landing page creation for B2B SaaS companies. Majorly working with founders who have recently raised or just reached their first 10M ARR or more.
Services:
- Blog writing (structured with internal/external links and images).
- SEO-optimized content (keyword research, volume/difficulty analysis).
- Landing page copywriting (persuasive, conversion-focused).
Clients: Companies in the US, Europe, India, and Singapore including Skrapp, Admiral, and Recurly.
Pricing: $1500 onwards per month (emphasizes flexibility with no long-term contracts).
Key Differentiator: Focus on speed and adaptability to client tone/style, with a “no pushy contracts” policy.
2. SaaStorm
Focus: Revenue-driven B2B SaaS marketing with SEO and content-led strategies.
Services:
- SEO strategy and content marketing.
- Demand generation, link-building, and technical SEO.
- Workshops and topic cluster mapping.
- Web design/development (e.g., SEO-ready websites).
Clients: OneUp, Reditus, Lingio (case studies show 500%+ traffic growth and 11x lead increases).
Pricing: Likely retainer-based, with bundled tools (e.g., $1,000/month for SEO tools included). They emphasize “zero-waste” efficiency and immediate impact.
Key Differentiator: Combines data-driven creativity with a focus on sales-qualified leads and revenue growth
3. Grow and Convert
Focus: Content marketing and SEO to drive leads and conversions.
Services:
- Content strategy (interview-based research, not self-research).
- SEO optimization, promotion (paid ads, link-building).
- Conversion tracking and reporting.
Clients: Not explicitly named, but they filter clients by industry domain.
Pricing: Likely project-based or retainer, with an emphasis on measurable conversions. Common SaaS agency pricing ranges from 2,500–25,000/month.
Key Differentiator: Focus on “high-converting topics” and integrating promotion (e.g., paid ads) with content creation.
4. Kalungi
Focus: Full-service B2B SaaS marketing, including fractional CMO support.
Services:
- Content marketing, SEO, paid media, and conversion rate optimization.
- HubSpot implementation, ABM, and web design.
- Audits, workshops, and go-to-market strategy development.
Clients: Patch, PSIgnite, Beezy (results include $4.7M+ pipeline generated).
Pricing:
- Full-service engagements start at $45,000/month.
- Fractional CMO coaching begins at $6,500/month.
Key Differentiator: Offers a hybrid pay-for-performance model and a cross-functional team (SEO, design, web dev) for holistic growth.
5. Draft.dev
Focus: Technical content marketing for software companies, developer tools, and B2B tech firms.
Services:
- Blog posts, tutorials, ebooks, and video tutorials aimed at developers and technical audiences.
- Full-funnel strategies with demo apps, code samples, and landing pages optimized for conversions.
- Social media collateral and guidance for distributing content on platforms like HackerNews and Reddit.
- Dedicated writers and account managers for branded content.
Clients: 100+ tech companies, including developer tooling firms. Case studies include a 346% increase in monthly blog traffic.
Pricing:
- Lead Generation Package: Starts at $10,000/month (6-month minimum).
- Standard Packages: 22,000–27,000 per quarter for 12 blog posts.
Key Differentiator: Content written by practicing software engineers and technical experts, ensuring accuracy and relevance for developer audiences.
How to Choose the Right Agency
When selecting a B2B SaaS content marketing agency, consider:
- Your specific business goals
- Budget constraints
- Required content types
- Industry specialization
- Scalability of services
Pricing Considerations
Small businesses should typically budget between $2,500 and $6,000 per month for quality B2B SaaS content marketing services. Agencies offer various pricing models:
- Monthly retainer
- Project-based pricing
- Performance-based pricing
- Customized packages
Frequently Asked Questions
Q1: What makes a great B2B SaaS content marketing agency?
A great agency combines deep industry knowledge, strategic thinking, high-quality writing, and a data-driven approach to content creation.
Q2: How long does it take to see results?
Typically, businesses can expect to see meaningful content marketing results within 3-6 months of consistent, strategic efforts.
Q3: Are these agencies suitable for startups?
Yes, most of these agencies offer packages tailored to small businesses and startups, with flexible pricing and scalable services.
Q4: What content types do these agencies typically produce?
- Blog posts
- Whitepapers
- Case studies
- Thought leadership articles
- Technical guides
- Social media content
Q5: How do I measure the ROI of content marketing?
Key metrics include:
- Website traffic
- Lead generation
- Conversion rates
- Engagement metrics
- Search engine rankings
Conclusion
Selecting the right B2B SaaS content marketing agency can dramatically transform your business’s online presence. By carefully evaluating your needs and comparing agencies, you can find a partner that drives meaningful growth and engagement.
Recommended Next Steps:
- Define your content marketing goals
- Request proposals from 2-3 agencies
- Review case studies and portfolios
- Discuss customization options
- Start with a trial project
Disclaimer: Pricing and services are subject to change. Always conduct thorough research and direct consultation before making a final decision.
